GRAPHIC DESIGN LEAD

About Us:

LightForm is a dynamic and forward-thinking company at the forefront of contemporary design. We are seeking a talented Graphic Design Lead to join our digital marketing team. If you are a creative and motivated professional with a passion for high-end design, this could be the perfect opportunity for you. Our mission is to engage and captivate our audience across various media channels, leaving a lasting impression while maintaining our brand's standards.

Key Responsibilities:

As a Graphic Design Lead at LightForm, your role will involve:

• Creating visually stunning graphics for our website, email newsletters, printed materials, and social media advertisements.

• Design, produce, and manage digital marketing assets for web

• Lead the development of innovative designs that align with our brand standards.

• Providing feedback on website user experience (UX) and user interface (UI) design.

• Designing materials for showroom displays, business cards, brochures, postcards, and other projects.

• Maintaining an organized archive of graphics and brand logos.

• Staying up to date with the latest graphic design industry trends and innovations.

• Gaining in-depth knowledge of LightForm products and our portfolio of brands.

• Understanding our key audiences, including interior designers, architects, lighting specifiers, and design enthusiasts.

• Communicating daily progress using our team's Trello board.

• Ensuring brand consistency across all graphics and platforms.

• Proactively suggesting ways to enhance LightForm's visual presence.

Qualifications:

To succeed in this role, you should have:

• A bachelor's degree in marketing, design, or a related field.

• A user-centric mindset with the ability to break down complex information into simple, visually appealing designs.

• Competent in the use of Figma and Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat, Lightroom etc.)

• Strong analytical skills for making data-driven design decisions.

• Exceptional creativity and the ability to turn any subject matter into visually stunning content.

• Strong experience developing visual language, presentation decks and style guides

• Resourcefulness and the ability to seek out solutions when needed.

• A commitment to self-edit and deliver only the highest-quality work.

• Proactivity and a strong sense of ownership over assigned projects.

• A "no job is too big or too small" mentality, with a strong work ethic.

• A positive attitude and a desire to contribute to our vibrant company culture.

Nice to Haves:

Additional aspects for an expanded version of this role for the right candidate might also include the following:

• Copywriting experience for great story-telling.

• E-Commerce/Website development and design.

• Experience and a deep understanding of content creation and performance marketing.

• Experience in Photography, Videography and other forms of content creation.

• An understanding of performance marketing and best practices

Benefits:

This is a full-time position with a competitive salary range and comprehensive health benefits.

Hybrid working schedule with access and the ability to be in our Vancouver Showroom/Office at least 1-2 days a week. 

Salary Range: $60,000 - $75,000 depending on experience and potential.

How to Apply:

If you're ready to bring your creative talents to LightForm and help us shape the future of contemporary design, please submit your resume, portfolio, and a cover letter detailing why you're the ideal candidate for this role to marketing@lightform.ca.

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