WHO WE ARE:
Canada’s leading healthcare provider, delivering category-leading treatment for
chronic pain, as well as spinal injuries, sports-related injuries, and
concussions. We are a public company that owns 13 clinics across Canada
dedicated to providing holistic treatment plans leveraging technology,
data-driven insights, and delivering interdisciplinary care. At NeuPath, we are
focused on empowering people to live their best lives. Our leadership team is
forward-thinking, with an entrepreneurial spirit and a commitment to education
Reporting to the Manager,
Clinic Operations & Patient Experience, the Marketing Coordinator supports
the planning and execution of the marketing strategy, campaigns, brand launches
and social media to drive the success of NeuPath’s marketing objectives while
ensuring brand integrity and optimizing the patient experience.
Work closely with the Manager, Clinic Operations &
Patient Experience, and the CEO to coordinate marketing and social media
deliverables for NeuPath’s family of brands.
Work closely with key stakeholders to co-ordinate patient,
referring physician, and physician acquisition campaigns focused on driving
Create promotional assets for marketing campaigns (print,
digital and social), designing and delivering assets in-house as required.
Manage deliverables for the NeuPath website and content
Daily execution of the social media marketing strategy for
Community management, monitoring, and social listening on
Conduct market research and analysis.
Assist in the planning and execution of the NeuPath
Physician Forum and other internal events.
Perform Administrative duties as required.
2+ years experience in related marketing and social media (preferred)
Post-Secondary degree/diploma with a focus on marketing (preferred)
Proficient in Windows and Adobe software, including strong
knowledge of Word, Excel, PowerPoint, Photoshop, and Canva
A desire to always be creative, contribute feedback,
innovate, bring forward new ideas, and work independently
Excellent communication skills, both verbal and written
Demonstrable passion and experience with creative writing
Experience in developing, tracking & analyzing
quantitative & qualitative information
Strong time management and organizational skills, handling
multiple projects with a variety of deadline priorities with strong attention
Demonstrable knowledge and proven success in marketing
through social media networks, SEO / SEM, or digital marketing
Working experience in digital marketing, photo editing
(Adobe Photoshop), and copywriting (preferred)