Marketing Manager
About the Opportunity
Are you a strategic, creative marketing leader who thrives in a fast-paced environment? Our growing Virginia Personal Injury law firm is seeking an experienced Marketing Manager to lead firm-wide marketing strategy, guide a small team, and elevate our brand across multiple locations throughout the state.
This is a hands-on, on-site leadership role based in Virginia Beach (with statewide responsibilities in Roanoke & Eastern Shore). The ideal candidate brings strong professional services marketing experience, exceptional judgment, and the ability to balance big-picture strategy with day-to-day execution. If this sounds like you, we would love to connect
What You’ll Do
- Develop and execute a comprehensive marketing strategy focused on brand growth, qualified lead generation, new client growth, reputation management, and community engagement
- Lead, mentor, and manage a small marketing team, ensuring clear goals, accountability, and high-quality output
- Oversee digital marketing, content creation, social media, SEO/SEM, community outreach, and campaign execution
- Ensure all marketing aligns with legal industry standards and professional compliance requirement
- Track performance data and make informed, metric-driven decisions to improve effectiveness
- Support Spanish-language campaigns and multicultural marketing efforts
- Represent the marketing function in leadership discussions and company initiatives
What Makes You a Great Fit
- Experience in professional services, legal marketing, or similar regulated industries
- Strong knowledge of digital marketing, branding, and campaign strategy
- Excellent judgment, professionalism, and communication skills
- Creative problem-solver with a leadership mindset
- Ability to balance strategy and hands-on execution
- Experience managing small teams and multiple priorities
- Bilingual Spanish language skills a plus (not required)
Why Join Us
- Opportunity to build and scale a marketing function in a professional services organization
- Direct influence on brand presence, business growth, and community impact
- Collaborative and supportive work environment
- Competitive compensation and benefits
- Bonus eligible, Base salary range: $60,000-$70,000
How to Apply
If you’re a creative thinker, understand the importance of "team", with a passion for marketing and a strategic mindset, we invite you to apply for this exciting opportunity to help shape the future of our brand.
Please submit your resume and any relevant marketing samples or portfolio links to hr@wd-law.com