Marketing Associate

Marketing Associate

Full-Time  •  Hybrid (4 days on-site)  •  North York, ON

About Polaron Energy Corp.

Polaron Energy Corp. is a Canadian solar energy company headquartered in North York, Ontario, with operations spanning multiple provinces. We are committed to accelerating Canada’s clean energy transition by delivering innovative solar solutions for commercial, industrial, and residential clients. As we continue to grow, we are looking for a driven and creative Marketing Associate to join our team.

The Opportunity

Reporting to the Marketing department, the Marketing Associate will support Polaron’s brand presence, digital channels, event participation, and content strategy. This is a hands-on role suited for someone who thrives in a fast-paced, collaborative environment and is passionate about clean energy and impactful storytelling.

Key Responsibilities

Event Planning & Coordination

• Coordinate exhibition and event participation with organizers, vendors, and exhibitors

• Liaise with internal departments and external partners to ensure smooth project execution

• Assist with trade show planning, logistics, booth setup, shipping arrangements, and on-site coordination

• Support the creation of marketing materials, product displays, and presentation content for events

• Manage event scheduling, registration, and post-event follow-up activities

  
  

Social Media & Content Management

• Manage and maintain company social media platforms including LinkedIn, Instagram, Facebook, X (Twitter), TikTok, Xiaohongshu (RED), and other emerging channels

• Develop content calendars and schedule posts across multiple platforms

• Monitor social media performance and engagement metrics, reporting on key trends

• Stay current on platform algorithm changes, trending content formats, and best practices

  
  

Market Research & Competitive Analysis

• Conduct competitor research and analyze market trends to inform marketing strategy

• Monitor industry developments in the clean energy sector and identify new marketing opportunities

• Gather insights on customer behaviour, branding trends, and campaign performance

• Prepare reports and recommendations to support marketing direction and positioning

  
  

Copywriting & Creative Support

• Write marketing copy, promotional materials, blog posts, newsletters, and campaign messaging

• Assist with scriptwriting for videos, product demonstrations, and social media content

• Collaborate with designers, sales teams, and external agencies on creative projects

  
  

Additional Responsibilities

• Support influencer collaborations and partnership outreach initiatives

• Assist with product launches, campaigns, and promotional activities

• Manage multiple concurrent projects and deadlines with a high degree of organization

Qualifications

Required

• 2+ years of work experience in marketing, advertising, communications, or a related field

• Bachelor’s degree in Marketing, Advertising, Communications, or a related discipline

• Excellent verbal and written communication skills in English

• Proficiency in Mandarin Chinese, as this role requires managing Xiaohongshu (RED) and other Mandarin-language platforms, as well as communicating with Mandarin-speaking clients and partners

• Familiarity with both Western and Chinese-language social media ecosystems and content strategies

• Strong multitasking, organizational, and project coordination skills

• Ability to work both independently and collaboratively within a team environment

Nice to Have

• Experience with graphic design tools such as Canva, Adobe Creative Suite, or Figma

• Photography or short-form video production experience

• Background in event marketing, trade shows, or B2B marketing environments

• Familiarity with the solar or clean energy industry

Compensation

Salary Range: $45,000 – $50,000 annually

Additional: Performance bonus eligible

Employment Type: Full-time, permanent

Work Arrangement: Hybrid — 4 days on-site, North York, ON

Accessibility & Accommodation

Polaron Energy Corp. is committed to providing an inclusive and barrier-free recruitment process. We are an equal opportunity employer and welcome applications from all qualified individuals, including persons with disabilities. In accordance with the Accessibility for Ontarians with Disabilities Act (AODA) and the Ontario Human Rights Code, accommodations are available upon request for candidates taking part in all aspects of the selection process.

If you require an accommodation, please contact our HR Team at recruitment@polaronsolar.com All requests for accommodation will be addressed in a timely and confidential manner.