Director of Communications
Status: Full time | Reports to: Chief Communications and Operations Officer| Location: Washington, DC
Salary: $110,000
A growing conservation organization seeks an experienced Director of Communications.
The Theodore Roosevelt Conservation Partnership (TRCP) is looking for a hardworking and strategic individual to lead a communications team in developing and implementing comprehensive communications and marketing strategies that increase awareness, engagement, and visibility of the organization, as well as support the growth of the donor base. Using traditional newspaper and television media, social media, advocacy tools, and other communications tactics, this role will work to educate the public about conservation policy, drive online audiences to act, build and retain membership, and deepen engagement with media. The ideal candidate has experience in written and broadcast media, has managed a team, shows initiative and willingness to collaborate with partners, and is eager to further the organization’s work.
Founded in 2002, the TRCP is a national nonprofit organization with a mission to guarantee all Americans quality places to hunt and fish. We do this by uniting and amplifying our partners’ voices to advance America’s legacy of conservation, habitat, and access.
The TRCP offers a generous benefits package including health, dental, vision, and life insurance, 401k, cell phone and home internet reimbursement, and ample paid time off.
KEY RESPONSIBILITIES
· Provide leadership and manage the communications team (three marketing and digital managers), monitoring staff performance and development goals, establishing priorities, conducting annual performance reviews, and improving operational efficiencies.
· Develop and implement an integrated strategic communications plan to advance TRCP’s brand identity, profile, and positioning; broaden awareness of our unique value proposition, programs, and priorities; increase visibility of the organization across key stakeholder audiences; and establish and track key metrics and benchmarks.
· Lead strategic visioning and implementation of tactics of the internal communications team and external partners in alignment with organizational goals.
· Oversee the writing, design, and production of print and digital materials, publications, newsletters, reports, donor collateral, etc., ensuring that all materials align with TRCP’s brand and present a holistic narrative consistent with our strategic plan.
· Manage a content calendar with respect to multiple overlapping campaigns.
· Actively engage, cultivate, and manage press relationships, including with national media, to ensure coverage surrounding TRCP’s programs and priorities.
· Develop paid and earned media strategies.
· Collaborate with development and program teams to implement proactive strategies that lead to deeper stakeholder engagement.
· Project manage communications campaigns for national issues.
· Coordinate with the government relations team to advance TRCP’s policy priorities in Congress through paid and earned media.
· Coordinate with partners, including by serving on or leading partner communications coalitions.
· Other duties as assigned
ESSENTIAL EXPERIENCE, SKILLS, AND COMPETENCIES
· At least seven years of experience in marketing and public relations communications management, including a portion of that time in policy or advocacy work.
· Experience leading, motivating, and mentoring a small team.
· Ability to summarize complex policy issues and explain them through engaging content.
· Exceptional writing, editing, and storytelling skills; ability to reach audiences with an engaging take on science or political subject matters; ability to message inclusively in a way that resonates across political and geographic boundaries.
· Experience and comfort in proactively building relationships with top tier reporters and editors, and in successfully positioning subject matter with the media to achieve high-impact placements.
· Experience using email databases, content management systems, and website publishing platforms.
· Fluency with digital analytics, including reach, engagement, and audience growth.
· Experience developing growth and engagement campaigns, including search engine optimization (SEO), email marketing, and social media strategies.
· Strong attention to detail.
· Self-starter who can work with a team that is spread out across the country.
· Adept at taking initiative, planning, following through, and collaborating with partners.
· Ability to focus in a fast-paced environment and pivot to the changing needs of the day.
· Proficiency with Microsoft Office 365, WordPress, project management systems, and media monitoring platforms.
· Knowledge of fish and wildlife issues is preferred.
· Experience working for a nonprofit is a plus.
· Enthusiasm for the outdoors, conservation, and/or hunting and fishing is a plus.
· This position reports to the Chief Communications and Operations Officer.
The TRCP is an Equal Opportunity Employer and veterans, LGBTQ+ individuals, women, and those underrepresented in the conservation field are encouraged to apply. To apply for this position, email a cover letter and resume to https://theodorerooseveltconservationpar.easyapply.co/ Submission must include cover letter to be considered. The position is open until filled. No phone calls please.