Specialist, Retail & Ecommerce Marketing

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Position Title: Specialist, Retail & Ecommerce Marketing 

Division: Marketing 

FLSA Status: Exempt 

Reports to: Vice President, Marketing 


Summary      

   

With over 25 years and more than 20 million samples performed, DDC is the leader in DNA testing in the relationship space offering DNA / molecular diagnostics testing to consumers, schools, government, law enforcement and health care industries. Our testing is performed at our Fairfield, OH location, in the greater Cincinnati area. We are actively looking for a key contributor to join our sales and marketing team in the retail + e-commerce sector.

The Marketing team is looking for a ROCK STAR to join our team with us during this time of explosive growth to hold down our existing ecommerce products while we launch new ones and grow into new markets both domestically and internationally.

This role will be incredibly challenging and rewarding – and yes, there should be growth expectations both personally and professionally.


Essential Job Functions:

  • Responsible for forecasting and achieving weekly and period category sales goals, profit dollars, growth objectives, EBITDA, Household and loyalty development and share of market in assigned categories.
  • Serve as company Subject Matter Expert (SME) for assigned categories, staying abreast of commodity and brand performance trends, competitors and regional preferences.
  •  Support plan creation customized by product and category
  • Execute category strategy and planning to include customer communications, cost of goods sold (COGS)
  • Support and provide input in the development of marketing strategy.
  • Support supplier and vendor relationships; interface with manufacturers and retail partners.
  • Review and communicate results on assigned categories


Responsibilities

  •  Creating and optimizing new product listings
  • Support the execution of marking campaigns and product launches; own day to day execution
  • Assist in Amazon customer service issues including customer questions and customer returns
  • Monitoring and resolving day to day product page and account issues
  • Manage aspects of product merchandising, product attribute, image uploads, and content in each content management system
  • Providing, tracking, and analyzing performance using a variety of data sources, with the ability to deliver insights and action plans for improvement
  • Assist in other sales and marketing areas as needed
  • Support the management of site contact; including homepage creative, category and product page contact and new pages for campaigns
  • Support on-site SEO initiatives via content updates


Skills

  • Associate’s Degree or Bachelor’s Degree preferred
  • Four (4) to five (5) years of ecommerce and online retail experience including 2 years of Amazon product / store experience
  • Passion for ecommerce, online marketing, and staying on top of emerging trends
  • Able to multi-task, think analytically, and work both independently (in channel) while being part of a broader team
  • Collaborative, enthusiastic and helpful
  • Intermediate photography and video skills via mobile device is a plus
  • Computer literacy in Microsoft Word, Excel, Outlook and Adobe Acrobat
  • Strong planning, organizational, time, and project management skills are required
  • Demonstrated ability to work cross-functionally
  • Proven ability to interact with all organizational levels is essential
  • Ability to manage multiple tasks and remain flexible to changing priorities
  • Ability to demonstrate and uphold the highest levels of ethical behavior and confidentiality

Confidentiality

Due to the sensitive nature of our business, it is imperative that each Team Member is of high integrity and able to keep work-related issues confidential. 

DNA DIAGNOSTICS CENTER INC is an EEO employer - M/F/Vets/Disabled
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