SEO Specialist

We are looking for an experienced SEO Specialist to join our team! The SEO Specialist will research, optimize and analyze search engine optimization campaigns to improve a website's ranking on search engines.

Are you a motivate self-starter who thrives in fast-paced environment? Are you at the top of your game when you're juggling multiple assignments with tight deadlines? Are you well-organized and detail-oriented with a data-driven and analytical mindset? If so, you might be the right candidate to assist in developing and executing SEO optimization strategies for our clients. We are seeking an SEO Specialist in either our Nashville or New Orleans office.

About Zehnder:**

Zehnder Communications is a fully integrated advertising agency providing a wide range of services, including strategic marketing, public relations, media placement, creative services, social media, interactive design and programming, research & analytics and business strategy. With offices in Baton Rouge, New Orleans, Nashville and Rosemary Beach, the agency has been serving the greater Southeast region for over 20 years. And we are proud to be recognized multiple times as a New Orleans CItyBusiness Best Place to Work, as recently as 2022, our sixteenth such recognition!

Responsibilities of the position:

• Develop optimization strategies that increase search engine results in rankings based on data-driven analysis
• Lead and participate in SEO initiatives, including on-page, off-page, content, and technical strategies
• Conduct keyword research and analysis to drive the most valuable traffic
• Develop and implement link building strategies
• Work with the development team to ensure SEO best practices are properly implemented on newly developed websites
• Work with the content team to optimize copy and landing pages for search engines
• Implement SEO changes and updates in content management systems (CMS)
• Build and present analytics reports, keyword analysis reports, and conduct SEO audits
• Monitor daily performance metrics to understand SEO strategy performance
• Keep up-to-date with the latest SEO trends, strategies and algorithm changes
• Advise internal teams on SEO best practices
• Meet deadlines and thrive in a fast-paced work environment

Requirements and Qualifications:

• Sound comprehension of SEO best practices, ranking factors and search engine algorithms
• Possess excellent analytical and strategic capabilities with a knack for innovative and critical thinking
• Working knowledge of HTML, CSS and JavaScript development constraints
• Knowledge and experience in preparing detailed SEO performance reports and insights
• Excellent verbal and written communication skills with the ability to create, justify, communicate and implement SEO strategies
• Ability to work within a team and independently
• Experience working with SEO tools including Google Search Console, Google Analytics, Semrush, MOZ, and Screaming Frog
• Experience with and/or understanding of other marketing channels (e.g. SEM)
• Bachelor's degree in digital marketing, communications, marketing, information science, or a related quantitative degree is preferred
• Minimum of 2 years of agency or in-house SEO experience

What we offer:

• Competitive salary, full benefits package including medical, dental, vision, disability insurance and 401k matching
• Recognition programs
• A hybrid work schedule; 2 days in office and 3 days working from home
• Paid holidays and vacation/personal/sick time/maternity leave
• A great creative workspace in our New Orleans and Nashville offices
• A flexible, family-friendly and collaborative work environment with an intense focus on teamwork

No phone calls, please. Candidates must be willing to relocate themselves if not currently residing in the New Orleans area. All submissions are confidential. Please apply using the following link: https://easyapply.co/a/7403ef8a-cc2b-431e-917a-135bcee603d7

EOE.