Marketing Coordinator

Job Title: Marketing Coordinator

Location: Fort MacLeod, AB

Company: Structural Truss/Forma Steel

About Us:

At Structural Truss/Forma Steel we’re a dynamic and innovative manufacturing company committed to delivering exceptional products to our customers. We’re passionate about growth and creativity, and we’re looking for a motivated and enthusiastic Marketing Coordinator to join our vibrant team. If you’re eager to continue your marketing career and make an impact in a collaborative environment, we want to hear from you!

Position Overview:

As an experienced Marketing Coordinator, you will play a crucial role in supporting our marketing team’s initiatives and campaigns. You’ll assist with various marketing activities, from content creation and social media management to event coordination and managing marketing materials.

Key Responsibilities:

• Assist with Marketing Campaigns: Support the planning, execution, and analysis of marketing campaigns across multiple channels, including digital, social media, and print.
• Content Creation: Help develop and edit engaging content for marketing materials, including blog posts, social media updates, email newsletters, and website content.
• Social Media Management: Monitor and manage social media accounts, craft & schedule posts, and engage with followers to boost brand presence and engagement.
• Event Coordination: Assist in organizing and coordinating marketing events, trade shows, and promotional activities.
• Market Research: Conduct research to gather insights on market trends, competitor activities, and customer preferences to support strategic decisions.
• Marketing Materials Management: Manage, create and maintain inventory of various marketing materials including product displays, samples, brochures, promotional items and more.
• Graphic Design: Work with Marketing to develop graphic and web designs, email marketing, social media graphics, and a variety of signage for both internal and external use, that align with the company’s brand standards
• Customer Focus: Develop and maintain strong customer-focused relationships with internal and external clients

Qualifications:

• Education: Bachelor’s degree in Marketing, Communications, New Media, Design, Business, or a related field, or equivalent experience.
• Experience: 2+ years of marketing experience is preferred
• Skills: Strong written and verbal communication skills, proficiency in Microsoft Office Suite (Word, Excel, PowerPoint), and familiarity with social media platforms.
• Software: Experience with Adobe Creative Suite, Wordpress CMS and Social Media Management Tools.
• Creativity: Ability to think creatively,  contribute fresh ideas and understand good design principles.
• Attention to Detail: Strong organizational skills with keen attention to detail and the ability to manage multiple tasks simultaneously.
• Team Player: Positive attitude, willingness to learn, and ability to work collaboratively in a fast-paced environment.

What We Offer:

• Growth Opportunities: A supportive environment for professional development and career advancement.
• Learning Experience: Hands-on training and mentorship from experienced marketing professionals.
• Dynamic Culture: A collaborative and creative work culture with team-building activities and social events.
• Competitive Salary: An attractive salary package with benefits.

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