Used Equipment Manager
Location: Based in Central AB/SK – Remote with Travel required
Role Summary:
The Used Equipment Manager is responsible for optimizing the valuation, reconditioning, pricing, and remarketing of used and new aging equipment across all Reesink Canada locations. This role leverages data-driven insights to develop valuation framework, drive inventory turnover, maximize profitability, and support sales teams with tools, processes, and reporting. The position acts as a strategic partner to branch teams, OEM contacts, and internal leadership to ensure disciplined equipment management across the organization.
Key Responsibilities
1. Equipment Valuation & Reconditioning
- Develop and maintain a standardized Used Equipment Valuation Framework based on market conditions, unit condition, and resale potential.
- Create
and update:
- Reesink Canada Valuation Guides
- Reconditioning Assessment Checklists
- Sales tools, publications, and update cadence
- Evaluate incoming trades, aging assets, and equipment requiring reconditioning.
2. Used Inventory Sales & Aging Management
- Achieve organizational goal of <10% aged inventory across Reesink Canada.
- Lead monthly audits and distribution of Aged / Coming-Aged Reports.
- Oversee monthly cost adjustments and SPURT sales programming.
- Develop, publish, and enforce Advertising Standards & Best Practices.
- Provide analysis and recommendations based on Curtailment reports.
- Coordinate with sales teams to reduce aging units and improve retail velocity.
3. Pricing Strategy & GM% Optimization
- Develop a centralized Used pricing strategy by make, model, year, and category.
- Establish and publish GM% expectation guides.
- Support wholesale disposition, broker strategy, and outside of APR boundary sales efforts.
4. Budgeting & Year-End Processes
- Lead Year-End Used Equipment Evaluations and impairment analysis.
- Support the creation of annual used unit budgets by representative and store.
- Develop budgeting tools and forecasting models for used equipment revenue.
5. Inventory Procurement & Dealer Requests
- Manage dealer-to-dealer used inventory request processes.
- Support auction purchases, trade-ins, and direct acquisitions when required.
- Support the development of common specification standards for new equipment to ensure future remarketing value.
6. Sales Enablement & Marketing Support
- Support
advertising execution, including:
- Broker strategy
- Wholesaler execution
- External AOR liquidation opportunities
- Collaborate with branches and reps to ensure quality, consistent equipment listings.
7. Cross-Functional Collaboration
- Build
strong working relationships with:
- Branch management and sales teams
- OEM representatives (Claas, Horsch, Kubota)
- Participate actively in meetings and represent Reesink professionally in the community.
- Maintain knowledge of regional market conditions, product introductions, and equipment trends.
- Complete one week of dedicated sales related training per year.
Qualifications:
- Bachelor’s degree in Business, Agribusiness or related field; OR Equivalent combination of experience (minimum 4–5 years new/used equipment sales).
- 5+ years’ experience in an agricultural dealership environment.
- 5+ years of equipment sales experience, with proven performance.
- Strong understanding of dealership financials and operations.
- Proven ability to analyze used equipment markets and trends.
Knowledge, Skills & Abilities
- Deep understanding of used equipment valuation and market dynamics.
- Strong financial and analytical skills.
- Ability to develop pricing frameworks and inventory strategies.
- Advanced communication, negotiation, and customer relations abilities.
- Strong organizational skills with the ability to multitask in a fast-paced environment.
- Knowledge of procurement, remarketing, advertising, and inventory lifecycle management.
- Ability to build collaborative relationships across regions and business units.
Working Conditions:
· Requirement for frequent travel
- Driving/company vehicle usage
Reesink Leadership Capabilities
Delivers Performance
- Builds and executes strategy effectively.
- Pivots quickly when market drivers change.
Ownership
- Takes responsibility for decisions affecting the business.
- Demonstrates integrity, sound judgment, and Horizontal-business thinking.
Financially Astute
- Interprets financial data to drive decisions.
- Protects assets and optimizes profitability.
Inspired Leadership
- Leads by influence; builds trust and engagement.
- Communicates effectively across all levels.
Inspires Innovation
- Champions new ideas and forward-thinking solutions.
General Duties & Expectations
· Follows all health, safety, and environmental requirements to ensure a safe and healthy work environment.
· Performs duties in accordance with company policies, procedures, and applicable legislation.
· Maintains professionalism, confidentiality, and ethical conduct while contributing to a respectful and inclusive workplace.
· Participates in required training, meetings, and development activities to support continuous improvement.
· Demonstrates and upholds the company’s core values of Pride, Collaboration, Courage, and Care in daily work and interactions.
· Completes other related duties as assigned to meet operational needs.
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