Home Care Marketing Manager
About Us: Love And Loyalty Home Care LLC is a reputable and leading home healthcare provider dedicated to delivering compassionate and exceptional care to our clients. With a commitment to excellence and innovation, we are seeking a dynamic Home Care Marketer to join our team and play a pivotal role in expanding our reach and impact within the community.
Job Summary: As a Home Health Marketer at Love And Loyalty Home Care LLC, you will be an integral part of our marketing efforts, responsible for generating referrals, fostering relationships with key stakeholders, and driving growth for our home health services. Your strategic approach and passion for healthcare marketing will contribute to our mission of providing high-quality care to those in need.
Key Responsibilities:
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Generate Referrals for Home Health Services: Develop and implement effective home health sales strategies to identify and engage potential referral sources, including physicians, clinics, hospitals, and assisted living facilities, to drive the acquisition of new clients.
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Conduct Market Analysis: Analyze market trends, competitor activities, and industry developments to inform marketing strategies and identify opportunities for growth.
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Liaise with Health Professionals: Act as a liaison between our agency and healthcare professionals, building strong relationships and effectively communicating the value of our home health services.
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Develop Sales Strategies: Collaborate with the marketing team to create and execute innovative sales strategies that position our agency as a top choice for home health services.
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Sales Calls and Presentations: Conduct informative and persuasive sales presentations to potential clients and referral sources, showcasing the benefits of our services and addressing any inquiries.
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Support Business Development: Assist in developing and implementing business development initiatives to expand our agency's market presence and enhance referral relationships.
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Collaborate with Marketing Manager: Work closely with the Marketing Manager Home Care to align marketing and sales efforts, ensuring a cohesive approach to achieving organizational goals.
Qualifications:
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A minimum of 1 year of proven sales experience in the healthcare industry, preferably in home healthcare or related sectors.
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Formal sales training and a demonstrated ability to develop and execute successful sales and marketing plans.
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Proven track record of achieving referral goals and driving revenue growth.
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Excellent communication, negotiation, and presentation skills.
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Strong networking abilities and established contacts within the healthcare community are a plus.
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Proficiency in MS Office Suite and CRM software.