Branch Manager
Lloydminster, AB
Full-time
Join us at Prairie AG (a part of Royal Reesink Group)! If you are looking to join a company of motivated people who make a difference and your skills align with our position description, you've found us! We are looking forward to hearing from you.
The Branch Manager oversees all operations of the branch, ensuring profitable growth, exceptional customer service, and operational excellence across parts, service, and equipment sales. This role leads a multidisciplinary team and is accountable for business performance, employee engagement, and compliance with health, safety, and environmental standards. The ideal candidate combines strong leadership with business acumen and a deep understanding of agricultural or heavy equipment operations.
The Branch Manager oversees all operations of the branch, ensuring profitable growth, exceptional customer service, and operational excellence across parts, service, and equipment sales. This role leads a multidisciplinary team and is accountable for business performance, employee engagement, and compliance with health, safety, and environmental standards. The ideal candidate combines strong leadership with business acumen and a deep understanding of agricultural or heavy equipment operations.
Key Responsibilities:
Health, Safety & Environment (HSE):
- Champion a strong safety culture across all operations.
- Ensure full compliance with company, regulatory, and industry health and safety standards.
- Conduct and support regular safety meetings, inspections, and audits.
- Identify hazards and implement corrective actions to prevent incidents and injuries.
- Ensure proper training, certification, and PPE compliance for all staff.
- Lead by example — demonstrating safe work practices and reinforcing safety accountability at all levels.
- Collaborate with corporate HSE teams to report incidents, track metrics, and drive continuous improvement.
Leadership & Operations:
- Oversee daily branch operations across sales, parts, and service departments.
- Lead and develop employees, fostering a culture of teamwork, accountability, and performance.
- Ensure branch operations align with company policies, standards, and strategic goals.
- Manage facilities, assets, and branch appearance to maintain a professional and efficient work environment.
- Track key performance metrics and take action to meet or exceed targets for profitability, customer satisfaction, and operational efficiency.
Financial Management:
- Develop and manage annual budgets and forecasts for sales, expenses, and staffing.
- Monitor P&L performance, margins, and cost control measures.
- Oversee inventory and asset management to ensure optimal availability and efficiency.
People Management:
- Recruit, train, and retain high-performing employees across all departments.
- Conduct performance reviews and provide coaching to promote growth and accountability.
- Encourage a positive feedback culture with open communication and collaboration between individuals and departments.
Sales & Customer Relations:
- Drive growth in equipment, parts, and service sales through strong leadership and customer engagement.
- Support sales initiatives, including pricing, quoting, and deal negotiation.
- Build long-term customer relationships and ensure high levels of satisfaction and retention.
- Resolve escalated customer concerns promptly and professionally.
Strategic & Community Engagement:
- Align branch goals with company strategy and contribute to business development plans.
- Represent the company at agricultural shows, community events, and industry functions.
- Identify local market trends and opportunities to expand customer reach and product offerings.
Key Metrics of Success:
Financial Performance:
- Achievement of annual sales targets (equipment, parts, and service).
- Branch profitability and margin performance.
- Operating expense control within budget.
- Inventory turns and reduction in aged or obsolete inventory.
Customer Experience:
- Customer satisfaction and Net Promoter Score (NPS).
- Response time to customer inquiries and service requests.
- Repeat business and customer retention rate.
Operational Excellence:
- On-time service completion rate.
- Equipment uptime and service efficiency metrics.
- Work order accuracy and turnaround time.
Health & Safety:
- Zero lost-time incidents and proactive reporting of near misses.
- Completion of safety audits and corrective actions on schedule.
- Staff participation in safety meetings and compliance with training requirements.
People & Culture:
- Employee engagement and retention levels.
- Training completion and development milestones.
- Cross-departmental collaboration and communication effectiveness.
About Prairie AG:
Prairie AG is your trusted authorized dealership, proudly serving Lloydminster and surrounding areas. Our brands include Claas, JCB, Seedmaster, Horsch, and other short lines. As part of the Reesink Canada group—a subsidiary of the globally renowned Royal Reesink, established in 1786—we offer a wide selection of new and pre-owned agricultural and construction equipment. Our knowledgeable, friendly team is dedicated to delivering exceptional service at every step, from helping you choose the right equipment to providing expert maintenance and customization. At Prairie AG, we’re committed to building lasting relationships through outstanding customer care and a shared passion for helping our clients succeed season after season.
What We Offer:
- Competitive Salary, comprehensive benefits: including health, dental, vision.
- Registered Retirement Saving Plan contributions program
- Ongoing professional development and training.
- A positive, team-oriented work environment with a focus on employee success.
We value diversity and inclusion, strive for an equitable workplace where employees can be their authentic selves, and support the diverse people and communities we serve. We do not discriminate against applicants on any protected grounds.
Please visit our careers page to see more job opportunities.
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