Marketing Coordinator
Responsibilities include, but are not limited to:
-Work with the company's marketing agency on messaging and campaigns, SEO, Google Search Ads, etc.
-Management of, and content creation for, all advertising campaigns, including those deployed through Google, billboards, print, TV/streaming, YouTube, social media, and sponsorships.
-Oversight of search engine optimization (SEO) efforts via uploading/editing of website content, online business listings, and backlinks in coordination with third-party website vendors
-Generation/monitoring of reviews, including management of review invitation templates/campaigns, responding to reviews, and logging reviews in the case management system.
-Planning and setting up events, including resource fairs, speaking engagements, and employee group outings.
-Coordinate any additional marketing/branding initiatives as needed, such as office signage, photo shoots, informational flyers, promotional items, etc.