Product Manager-Fortress Fence


The Product Manager is a dynamic position with key responsibility to build and sustain strong product categories, meeting market demands, while providing long-term financial success. He/she will engage directly with multiple disciplines, including sales, marketing, supply chain, accounting, manufacturing, inventory management, product innovations, product development and executive management. 



  • Develop product positioning and messaging that differentiates products in the market.
  • Develop strategy and marketing programs to drive demand for assigned products.
  • Optimize product pricing and margin management with continuous cost maintenance and margin analysis to develop, communicate and manage pricing plans consistent with company strategic plans.
  • Communicate product value proposition and develop sales tools to support the selling process
  • Oversee product inventory management
  • Develop in-depth product technical expertise
  • Create, coordinate and conduct regular product training at all levels of the sales channel
  • Conduct product life cycle management analysis, including market assessments, and recommend product development enhancements and additions for the expansion and profitability of the assigned product categories.
  • Be the packaging authority for all assigned items, including packaging updates to address market needs, and manage creation of new product packaging.
  • Coordinate with factories as the primary authority for product costing, specifications, packaging and communication of demand requirements.



  • Provide a weekly report to General Manager
  • Work trade shows as applicable
  • Other responsibilities as relevant to position and assigned by manager



  • Undergraduate degree in business or marketing, MBA preferred
  • Minimum 3 -5 years of relevant experience in the fence, construction or building materials industry
  • Strong ability with Microsoft Office – specifically Microsoft Excel
  • Excellent interpersonal, written and verbal skills
  • Ability to multitask, manage and execute projects a must
  • Ability to work in a fast-paced environment
  • Driven personality with a “winning” attitude
  • Must be a team player with dedication to Fortress Fence Products’ success
  • Willingness and ability to travel overnight
  • Technical / Mechanical skills a must
  • SolidWorks and Adobe Illustrator experience a plus
  • Bilingual a plus
Fortress Building Products is an EEO employer - M/F/Vets/Disabled
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